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AI Insights · Timothy · July 2024

Q2 2024 Roundup: Top Drawing & Coloring Apps on Unified Platforms in the US

An analysis of the US Drawing & Coloring app landscape in Q2 2024 reveals dynamic engagement across top apps. Sensor Tower provides a snapshot of download and user trends for the top performers in the category.

Q2 2024 Roundup: Top Drawing & Coloring Apps on Unified Platforms in the US

In the second quarter of 2024, the Drawing & Coloring app category saw varied performance among its top applications. Sensor Tower's comprehensive data offers a glimpse into these trends.

Kids drawing: toddler games 2+ maintained a steady revenue stream with a slight dip towards the end of the quarter, ending at $368K. Downloads showed an upward trend, starting at 139K and closing the quarter at 147K. Weekly active users were quite stable, peaking at 1.22M in late April.

Baby coloring book for kids 2+ experienced a fluctuating revenue pattern, with a low in mid-June at $334K. Downloads remained consistent, hovering around the 200K-300K mark throughout the quarter. Active users numbered around half a million each week, with a slight increase in the final weeks.

The performance of Kids Drawing Games 6 year olds was marked by a notable revenue peak of $507K in early April, followed by a general decline to $279K by the end of June. Downloads saw a dip in mid-quarter but recovered to 125K. Weekly active users showed a decrease from 4.27M to 3.32M.

Coloring Games for Kids 2-6! had a mixed revenue trend with a notable drop to $216K in late April, but ended the quarter on a stronger note at $372K. Download figures were relatively stable with a minor peak of 204K in late April. Active user counts were consistent, with a slight increase to 1.64M by the quarter's end.

Drawing for kids: doodle games showed a revenue uptick in late April at $514K, but experienced a low of $268K in mid-May, recovering to $404K in the final week of June. Downloads had an upward trajectory, starting at 150K and finishing at 219K. The app's active users grew from 534K to 637K over the quarter.

For deeper insights into the Drawing & Coloring app market, visit Sensor Tower for comprehensive analytics and data.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2024